The next notable technology trend is Virtual Reality (VR), Augmented Reality (AR), and Extended Reality (ER). VR immerses users in a digital environment, while AR enhances their real-world surroundings. Although mostly known for gaming, these technologies are expanding into various aspects of our lives.
In 2024, we can expect them to be more integrated into training, entertainment, education, marketing, and rehabilitation. They have the potential to train professionals, provide immersive museum experiences, enhance theme parks, and improve marketing, as seen with the Pepsi Max bus shelter.
Areas of developments in 2024 may include:
- Advancements in Hardware: Continued improvements in VR and AR hardware, including more powerful processors, higher-resolution displays, and lighter and more comfortable devices improving thereby the UX,
- Wireless and Standalone Devices: The trend towards wireless and standalone VR and AR devices is expected to continue,
- Integration with 5G Networks: Faster and more reliable connectivity is expected to be deployed in 2024,
- Enterprise Adoption: Increased adoption of VR and AR in various industries for training, simulation, design, collaboration, and remote assistance,
- Social VR and AR Experiences: shared virtual spaces for meetings, events, and social interactions, providing a more immersive and engaging environment for users is part of the announced deployments in 2024,
- Content Creation and Consumption: New app and tools for VR and AR content creators to be launched in 2024,
- AR in Smart Glasses: Advances AR smart glasses will allow new process iterations for everyday use,
- Healthcare Applications: Expansion of VR and AR applications to take a more proactive role in rehabilitation, mental health treatment, and surgical planning is expected,
- Education and Training: VR and AR is to be deployed into educational curricula for enhanced learning experiences to provide interactive and immersive educational content,
- Gaming and Entertainment: The use of VR and AR will allow more sophisticated games, immersive storytelling, and location-based experiences.